- 작성일 2021.09.15
- 조회수 7
WFDSA World Congress XVI, Virtual Edition
1. CEO Panel - Reimagine, Reinvent, Redefine the Direct Selling Industry
Listen to the industry’s thought after leaders how to Reimagine, Reinvent, and Redefine the role and contribution of direct selling for the next decade and elevate the reputation and expand our impact.
Reimagine what direct selling means in the digital world, to provide even greater connection and support to millions around the world
Reinvent who is a direct seller and how we compensate them, so we can expand the number of people we impact in the future and be even more inclusive than today
Redefine the image of direct selling by quantifying our impact on creating a diverse, powerful, inclusive economy for all
2. Challenges and Opportunities in the Post Covid World: New Rules for a New World
Global pandemic has severely affected the global economy and financial markets. Profound changes and shifts in employment, government actions, manufacturing, logistics and supply chain and health patterns are fundamentally changed the way companies will conduct business moving forward.
In this panel experts will discuss the following topics:
Government actions and consequences for business regarding public awareness programs, quarantining policies, income support packages
Evaluating manufacturing, supply chain, logistics, product distribution and delivery challenges and finding an effective way to adapt to them
Changing healthcare patterns and its effect on business
3. Consumer Trends Impacting the Direct Selling Industry
Businesses must be agile, adaptable and aware of consumer trends to retain market share. Organizations that identify these trends before their competitors will ultimately achieve long-term viability. Understand consumer buying behaviors to help us become more conscious of and responsive to customers’ needs and behaviors.
Listen to experts as they discuss the following topics:
Coronavirus consumer trends that will impact every industry
Has COVID-19 presented any opportunities for the reinvention of direct marketing in the years to come?
Explore new opportunities to meet consumer expectations after global pandemic
Trends in Direct selling impacting consumers
Marketing toolkits to attract consumer insight
4. Global Regulatory Trends and Challenges for the Direct Selling Industry
There are a number of regulatory challenges as well as opportunities for direct selling around the globe. Panel of experts will discuss such opportunities and challenges for different direct selling channels within various markets, helping to outline solutions to the challenges faced.
Topics will include:
International practices on important issues in the direct selling industry
Regulatory policy framework to govern the direct selling industry
5. Digitalization and the Future of Direct Selling
Direct Selling is facing new challenges in the digital era, also direct sellers must turn to Digitalization to survive the pandemic. Competition is expected from other channels, particularly in online retailing, which has been seeing stronger growth in value sales, and will continue to do so over the forecast period. It is essential to catch the trends and challenges that prevail in the industry so as not to miss any of the beats.
Topics may include:
Why start a digital transformation now?
Key factors for successful digital transformation
Platform for independent distributors
What is the contribution of new technologies to sales methods?
What is the future of social media in our industry?
6. Competing for People Looking for Income in Today's World
Don’t you wish your company attracts people from all age groups and your people sell twice as much as your competitors? Do your people and customers love you?
Topics will include:
Multiple Sources of Income
What is the real inspiration for people looking for income?
Can the right tools hold your people in the business?
What is effective system for people retention?
Mindsets you can work on with your people to build better team, customer loyalty and amazing financial results
Identify competitive strategies for growth in 2022 and beyond